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Shirt sales this season

Sun Feb 17, 2013 10:24 am

Talking to a club shop friend about what's been sold this year
Some rough estimated numbers
Red
18k ordered
13k sold
4k adults
9k children
2.5k oversees ( Malaysia and ex pats )

Blue

8k ordered
6.5k sold ( been regularly taken off sale and not as visible as the home kit ) normal practice IMO
500 oversees
5k adults
1k children

Black

1k ordered
Sales very slow :shock: I think it's the best looking kit I was shocked


So these numbers are from a decent source that works there can't guarantee there bang on but to be fair I would say looking around they won't be far off . Also he said the blue adult is outselling the red adult by 1k or so . But kids red kits are massively outselling all other sizes and colours prob due to the fact kids want to look like there heroes .
Bellamy is the highest name on the back of the kits followed by smith :thumbright: it was Maynard but fell off once injured .

So just under 20k sold between all kits is pretty good I think , I asked how this year compares to last 5 years and was told its hard to compare because of wembley trips boosting shirt sales , but at The moment they are down but not by much but away shirt sales are massively up this year .
:ayatollah: :ayatollah:

Looking around the ground and pubs on a match day it sounds about right , there does seem less shirts around and the blue and red adults do seem split quite evenly IMO

Re: Shirt sales this season

Sun Feb 17, 2013 10:29 am

thomasblue wrote:Talking to a club shop friend about what's been sold this year
Some rough estimated numbers
Red
18k ordered
13k sold
4k adults
9k children
2.5k oversees ( Malaysia and ex pats )

Blue

8k ordered
6.5k sold ( been regularly taken off sale and not as visible as the home kit ) normal practice IMO
500 oversees
5k adults
1k children

Black

1k ordered
Sales very slow :shock: I think it's the best looking kit I was shocked


So these numbers are from a decent source that works there can't guarantee there bang on but to be fair I would say looking around they won't be far off . Also he said the blue adult is outselling the red adult by 1k or so . But kids red kits are massively outselling all other sizes and colours prob due to the fact kids want to look like there heroes .
Bellamy is the highest name on the back of the kits followed by smith :thumbright: it was Maynard but fell off once injured .

So just under 20k sold between all kits is pretty good I think , I asked how this year compares to last 5 years and was told its hard to compare because of wembley trips boosting shirt sales , but at The moment they are down but not by much but away shirt sales are massively up this year .
:ayatollah: :ayatollah:

Looking around the ground and pubs on a match day it sounds about right , there does seem less shirts around and the blue and red adults do seem split quite evenly IMO

Not saying your wrong,but there's been another thread recently,and the figures from that thread to this one are miles apart

Re: Shirt sales this season

Sun Feb 17, 2013 10:38 am

caerblue wrote:
thomasblue wrote:Talking to a club shop friend about what's been sold this year
Some rough estimated numbers
Red
18k ordered
13k sold
4k adults
9k children
2.5k oversees ( Malaysia and ex pats )

Blue

8k ordered
6.5k sold ( been regularly taken off sale and not as visible as the home kit ) normal practice IMO
500 oversees
5k adults
1k children

Black

1k ordered
Sales very slow :shock: I think it's the best looking kit I was shocked


So these numbers are from a decent source that works there can't guarantee there bang on but to be fair I would say looking around they won't be far off . Also he said the blue adult is outselling the red adult by 1k or so . But kids red kits are massively outselling all other sizes and colours prob due to the fact kids want to look like there heroes .
Bellamy is the highest name on the back of the kits followed by smith :thumbright: it was Maynard but fell off once injured .

So just under 20k sold between all kits is pretty good I think , I asked how this year compares to last 5 years and was told its hard to compare because of wembley trips boosting shirt sales , but at The moment they are down but not by much but away shirt sales are massively up this year .
:ayatollah: :ayatollah:

Looking around the ground and pubs on a match day it sounds about right , there does seem less shirts around and the blue and red adults do seem split quite evenly IMO

Not saying your wrong,but there's been another thread recently,and the figures from that thread to this one are miles apart


These numbers come from someone inside the club shop , not spot on but rough estimates like I said , and if you look around the ground they seem pretty close they may be slightly off but not by much ., when people say we sell 40k there wrong our average is around 20k but special seasons they can double like wembley trips .