Cardiff City FC are delighted to announce their global partn

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Cardiff City FC are delighted to announce their global partn

Postby Forever Blue » Thu Nov 19, 2020 12:48 pm

Cardiff City & Mondelez International announce new partnership



CARDIFF CITY FC:



Thursday 19th November 2020



Cardiff City FC are delighted to announce their global partnership with Mondelez International, owner of Cadbury. This partnership will see the nation's favourite chocolate brand become the club’s official snacking partner.

In coming together in this way, the partnership celebrates the similarities and shared values of the two brands - bringing people together, creating and sharing moments of happiness, as well as celebrating and supporting local communities.

Cadbury is proud to build its collaboration with Cardiff City Football Club, leveraging its core pillar of generosity to support South Wales’ local community.

Specifically, the partnership will be focussing on supporting local Welsh heroes through the Positive Pathways Project. This impressive programme aims to support veterans who are at a high risk of social isolation and loneliness in Cardiff and its surrounding areas.

The project connects veterans through weekly sessions held at Cardiff City Stadium, providing them with structure and support through a range of activities that improve physical and mental wellbeing. Cadbury are thrilled to support this through the donation of key media assets, including hospitality, match tickets, stadium experiences, as well as player meet and greet opportunities.

Executive Director & CEO Ken Choo said: “I’m thrilled that we’re able to launch our partnership with Cadbury and align Cardiff City Football Club, once again, with a global commercial player.

“The Positive Pathways Project and our support of local veterans is something that is very close to our hearts at Cardiff City FC. I’m delighted that this partnership will provoke more conversation in this respect and, critically, further our ability to engage and support with veterans who will benefit from our support and friendship.”

Colin O’Toole, Associate Director of Marketing of Cadbury Equity added: “We are excited to be working alongside Cardiff City FC and welcome them to the Cadbury FC family. We are proud to support the club’s Foundation and the amazing community work the club is undertaking during this challenging time. We look forward to working closely with the club to demonstrate Cadbury’s ethos of generosity.”
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Cardiff City FC are delighted to announce their global partn

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Re: Cardiff City FC are delighted to announce their global p

Postby Abergavenny » Thu Nov 19, 2020 1:00 pm

Last year you could not buy a chocolate bar in the hospitality lounges for a long time Trying to sell all this healthy nut bars etc Now we we have lots of the stuff I suppose no Mars bars now
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Re: Cardiff City FC are delighted to announce their global p

Postby pembroke allan » Thu Nov 19, 2020 2:29 pm

Abergavenny wrote:Last year you could not buy a chocolate bar in the hospitality lounges for a long time Trying to sell all this healthy nut bars etc Now we we have lots of the stuff I suppose no Mars bars now




I know I always had Mars bar at halftime until some health freak said didn't sell them on level 4! But could elsewhere in ground.. But am looking forward to a bar chocolate halftime now.... :occasion5:
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Re: Cardiff City FC are delighted to announce their global p

Postby bluesince62 » Thu Nov 19, 2020 10:10 pm

Sweeeeeeeeeeet!!
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Re: Cardiff City FC are delighted to announce their global p

Postby TopCat CCFC » Fri Nov 20, 2020 12:22 am

The club could do with a Boost ;)
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Re: Cardiff City FC are delighted to announce their global p

Postby pembroke allan » Fri Nov 20, 2020 9:14 pm

Isnt this 2nd such partnership this season? Is it because compass contract comes to end after this season so club able to negotiate such deals?
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